On-demand webinar

Customer Engagement Analytics: More than the sum of interactions

Watch Aberdeen Group's on-demand webinar “Customer Engagement Analytics: More than the sum of interactions”, where we share the results from their survey on “Next Generation Customer Analytics”.


Listen to Omer Minkara, Research Analyst in the Customer Experience & Service Management practice at the Aberdeen Group, as he explains his insights from this research and talks about:

  • The business value of using analytic tools to optimize customer interactions
  • Best practices in applying analytics to convert data into insight
  • The evolving role of analytics in the contact center
  • Secrets in converting the contact center from a cost center into a profit center

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